Record traffic growth
of over 1200% and massive visibility
for the Allmedica clinic chain.
How the synergy of SEO and Google Ads campaigns helped a multi-specialty clinic dominate search results (over 23,000 phrases on Google) and drastically increase service sales.
Traffic growth from Google Ads
Previous period vs current in 2024
Keywords
Powerful brand visibility in Google organic search results.
Monthly organic traffic
Estimated number of visits generated exclusively from organic results.
Key regional rankings
ALLMEDICA
Expansion of visibility and sales
Comparison of event and phrase dynamics
Project goal:
Allmedica is a multi-specialty chain of clinics offering services in aesthetic medicine, dentistry, and general medicine. The main challenge was strong local competition and the need to rapidly increase the number of patients while maintaining cost-efficiency.
Key goals:
- Increasing the number of customers
- Growth in website traffic from organic results
- Dominating visibility for local keywords
- Scaling medical service sales
Challenges:
High market saturation of medical services in the region and the industry's nature requiring trust-building. The need to precisely reach patients looking for specific specialists.
Implementation of the strategy in 4 steps.
Audit and regional phrase strategy
We identified the highest-converting local phrases with high volume, focusing on cities where the clinic has its branches.
Technical optimization
We optimized the page loading time (Core Web Vitals) and improved the content structure to properly direct traffic and ensure optimal indexing.
Medical content marketing (E-E-A-T)
We created valuable expert content that builds the clinic's authority in the eyes of Google and patients by answering the most common health questions.
SEO & Ads Synergy
We combined organic reach with precise Google Ads targeting, which resulted in a record return on investment (ROI).
Arkadiusz Kleszcz
Director at ALLMEDICA & Founder of MyEgg
Summary of activities
"I recommend Saley as a partner for SEO and SEM campaigns. We are very satisfied with the services and the cooperation with this company."
Arkadiusz Kleszcz - Director at ALLMEDICA & Founder of MyEgg
Allmedica Sp. z o.o.